Pearl Jam Record Target Ad
06/02/2009
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(Reuters) As Internet reports suggested, Pearl Jam was indeed recording a Target commercial under the direction of Cameron Crowe last week at Seattle's Showbox theater. But there's more to the story than an exclusive retail relationship.It has been known that Pearl Jam is no longer under contract, after 18 years of recording for Sony-affiliated labels, and there has been a good deal of speculation about who would release the rock act's next album. Kelly Curtis, who has managed Pearl Jam since day one, conducted a wide-ranging interview with Billboard on Sunday night, confirming that the band's next release -- rumored to be called "Backspacer" and currently scheduled for an early fall release -- would arrive without a U.S. label but backed by a consortium of partners, including Target as the "big box" retail partner. - A lot more details
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