Indie Label Takes Apple To Task
10/13/2009
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(gizmodo.com) With a higher price than regular albums, no lossless audio and virtually no device support, iTunes LP seems like a hard sell. Turns out, it might be lame for musicians too-at least, the ones without platinum records. I spoke with Brian McKinney, who runs Chocolate Lab Records, a smallish label out of Chicago. As someone who actually makes records, he saw potential in iTunes LP, and after seeing how incredibly simple the actual LP files are, started looking into making some himself. It didn't go so well:
"I contacted the digital distribution manager at my label's distributor. He had a conference call with an iTunes rep and asked how we go about putting an LP together. He was told that LPs aren't being offered to indies and that there are only about 12 LPs being offered right now. They also said that iTunes charges a $10,000 production fee for them as well. So that pretty much edges out the indie market completely."Deflecting criticism that it's just another way to squeeze a few extra dollars out of customers, Apple pitches iTunes LP as a way to bring back "the visual experience of the record album" (Which they helped kill in the first place. Penance, or something!) - more including an update with Apple's response
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