(hennemusic) The world watched in horror as the earthquake and tsunami devastated Japan; so KISS partnered with MINI USA and unleashed the power of The KISS Army to battle the elements with dollars and plenty of them.
KISS and MINI USA raised $129,000 during an eBay online charity auction of four custom-painted and autographed MINI Countryman vehicles. After shipping, all proceeds will be donated to UNICEF to help children in Japan and other emergency efforts around the world.
And the initiative keeps on giving
KISS vehicle wraps based on the auctioned designs are still available for purchase through Miniusanews.com or local MINI dealerships. MINI USA's proceeds from those sales will continue to help those in need. more on this story